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MSI Vision

Profile

As a world leading gaming brand, MSI’s goal is to become the most trusted name in gaming and e-sport. We’ve dedicated countless hours and committed numerous resources to the eSports community to support the world's most aspiring and best gamers and use their knowledge and expertise in our products in return. The insistence on 100% in-house design and manufacturing gives MSI the solid capability to implement innovative ideas and optimized design in our products.

Dedicated to customer-driven innovation, MSI leverages its remarkable R&D strengths to craft top-notch, well-acclaimed motherboards, graphics cards, notebook PCs and All-in-One PCs. The Overclocking Series is designed for enthusiasts who pursue extreme performance and go after world records. Aimed at fulfilling the needs and expectations toward professional gaming, the MSI GAMING Series receives gamers' unanimous acclaim. Incorporating Military Class components, the Classic Series has an excellent reputation for quality and durability. All these distinctive products have made MSI a forerunner in the middle-range and high-end market. Also adding to the lineup are cloud servers, tailor-made IPCs, intelligent panoramic camera (Panocam), robotic appliances and human-centric vehicle electronics that further demonstrate MSI’s strengths and endeavors in consumer, commercial and IOT(Internet of Things) markets.

But only technology doesn't make a gaming brand. With our spirit of Top Player – Top choice, MSI has sponsored more than 10 professional gaming teams worldwide. For these professionals as well as the tens of millions of gamers that watch professional eSports online or through live events such as DreamHack and PAX MSI has become a familiar face. Through our own gaming tournaments, MSI Beat It, we’ve created numerous opportunities for amateur and professional gamers to prove their worth in online and offline events including a $100K tournament.

Vision

Intelligent Technology
Corporate Responsibility
Win-win Partnership
 

Innovation has always been MSI’s strong suit. The long-term dedication to the development of intelligent technology has rendered MSI great in its flexibility in the pursuit of compatible business models and optimal sales channels.

MSI not only holds itself responsible to its clients, employees and stockholders, but also to society and the environment. Through the development of eco-friendly technology, MSI and its partners relentlessly strive towards a sustainable future for all.

Proud to collaborate with business partners, MSI has set corporate sustainability as its upmost goal and win-win partnerships as the core value of cooperation.

Innovation with Style

MSI has always been dedicated to the development of advanced technology. Through this technology, MSI brings forth smart applications that make life easier and convenient. At the heart of MSI are its responsibilities not only to its clients, employees and stockholders, but also to the society and environment as a whole.

In product development, MSI has been leading the industry with unrivaled performance and outstanding design, exuding visual aesthetics and personal style. When it comes to management, MSI has been proactive and realistic, decisively initiating organizational restructuring in face of challenges. MSI is also a company with a heart and conscience that is sensitive and responsive to the needs of society, environmental protection and social welfare. Striving towards a friendly work environment, employee welfare and sustainable partnerships with clients, MSI takes humanity and commitment seriously. And when the going gets tough, MSI gets going, showing its tenacity and sense of honor.

To embody the entrepreneurial spirit of “Innovation with Style”, MSI will constantly be pushing the boundaries of technology with its pioneering mind and present users with intelligent technology characterized by versatile styles.

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